AI Insights · Timothy · October 2023
Top 5 Fitness and Weight Loss Programs on iOS in Ireland Q3 2023
Discover the performance of the top 5 fitness and weight loss apps on iOS in Ireland during Q3 2023, with insights on downloads, revenue, and active users.
The third quarter of 2023 saw significant activity in the fitness and weight loss app category on iOS in Ireland. Below is a detailed look at the performance of the top 5 apps in this category, based on data from Sensor Tower.
MyFitnessPal: Calorie Counter experienced a fluctuating revenue trend, peaking at approximately $17.2K in the first week of July and closing the quarter at around $15.2K. Downloads reached a high of 1.6K in mid-July but saw a general decline towards the end of the quarter, settling at about 1.2K. Weekly active users started at 123K in late June and slightly declined to 111K by the end of September.
Strava: Run, Bike, Hike saw a notable revenue increase mid-July, peaking at $13.6K, before tapering off to $6.9K by the end of September. Downloads remained relatively stable, averaging around 900-1.1K per week. The app maintained a consistent user base, starting and ending the quarter with approximately 20K weekly active users.
Fitbit: Health & Fitness experienced a revenue peak of $18.8K in late June, followed by a decline to around $8.5K by the end of September. Downloads fluctuated but generally ranged between 500 and 800 per week. Weekly active users saw a slight decline from 14.2K at the start of the quarter to around 12.4K by the end.
Calorie Counter + maintained a steady revenue trend, hovering around $4K weekly, with a minor dip to $3.6K in early August. Downloads showed a peak of 754 in mid-July but averaged around 600 per week for the rest of the quarter. Weekly active users remained stable, starting at 3.3K and ending at 3.4K.
Runna: Running Training Plans exhibited a strong revenue growth, reaching $4.3K in late July and maintaining around $4.2K towards the end of September. Downloads showed variability, with a peak of 772 in late August and closing the quarter at 707. The app's weekly active users increased steadily from 1K in late June to nearly 2K by the end of September.
For more detailed insights and data, visit Sensor Tower.
